My Role:
Interviewer
Usability Tester
UX Designer
Visual Designer
Problem:
How might we help bodybuilders obtain an easy and direct way to accomplish a successful bodybuilding lifestyle geared only toward them? The current avenues on apps are too generalized as “fitness-for-everyone.”
Goals:
User/Business Motivation
User/Business Hypothesis
Wireframe Sketches
Detail Features
Logo Design
Color Scheme
UI Design
User Test
Low Fidelity Prototype
High Fidelity Prototype
Tools:
Paper & Pencil
InVision
Sketch
Photoshop
